Architecture Proposals
Proposal Writing for Architectural Firms
Our team of proposal writers and graphic designers helps architectural firms win valuable projects and secure exciting new clients with beautifully written, visually stunning submissions.
We Speak Your Language
Architectural proposals set the standard for responses to Requests for Qualifications (RFQs) and Requests for Proposals (RFPs). The writing must be carefully crafted to convey complex ideas in a way that reflects your brand while still being understandable for everyone. The design should be striking and inspiring, highlighting the projects, people, and processes that have contributed to your firm’s success.e that embodies your brand while remaining accessible to laypeople. The design must be bold and even inspired, showcasing the projects, people, and processes that have propelled your firm to success.
Our Unrivalled Perspective is Your Competitive Advantage
Over the past decade, we have collaborated on 50+ proposals for nearly 20 architectural firms across North America, including architects and interior designers working in nearly every market sector and building type. This extensive experience has enabled us to develop a unique perspective—a deep understanding of how best to craft compelling, engaging, and persuasive architectural proposals.
The Hallmarks of a Winning Architectural Proposal
An architectural proposal is more than mere paperwork; it is the cornerstone of your project’s success. To truly differentiate yourself from competing bids, assert your vision, deliver clear and concise information, and provide a powerful rationale for choosing your firm. Employ these three strategies to make your proposal not just effective, but truly irresistible:
Show You "Get" the Project
Don't just echo back the RFP's words. Show you truly grasp the project's unique context and challenges – from site constraints to the client's aesthetic vision. Highlight specific hurdles you foresee and outline smart, concrete solutions to prove you're already thinking one step ahead.
Keep Your Methodology Clear
Too often, architectural proposals drown in jargon that only architects understand. Stand out by writing your approach in clear, everyday language so that even a non-designer can see how you'll get the job done. Describe your design process in plain terms and emphasize how it meets the client's needs without confusing technical fluff.
Weave in a Win Theme
Identify the top three reasons your firm is the ideal architect for this job – then thread that "win theme" throughout your proposal. Reinforce this message in your introduction, project approach, and even in image captions or call-out boxes. You build a narrative that sticks with the client and sets you apart by consistently echoing what makes you uniquely qualified.
Proposal Lab Services for Architectural Firms
Proposal Writing
Win your next submission with our award-winning proposal writing service.
Proposal Templates
Reach proposal success with a library of professionally written content and design templates.
Proposal Evaluations
Discover where your bids are good, bad and even ugly. And how to build a better proposal.
Monitor and Automation
Secure more projects and invest less time and money with our powerful proposal automation platform
Reach proposal success with a library of professionally written content and design templates.
Discover where your bids are good, bad and even ugly. And how to build a better proposal.
Secure more projects and invest less time and money with our powerful proposal automation platform
Technology and Proposal Automation at the Proposal Lab
Without an efficient and effective way to respond to RFQs and RFPs – one that utilizes proposal professionals and leverages robust processes and time-saving technologies – your firm may be missing out on valuable, interesting new projects.
Our team at the Proposal Lab uses RFPIO, an innovative proposal automation platform that improves collaboration, clarifies responsibilities, increases accountability, and eliminates many repetitive, labour-intensive tasks that do little to enhance the likelihood of winning architecture proposals.